The UK’s No.1 bridal magazine came to life with stylish brides-to-be and their bridal parties. The first-ever Brides The Show took place last weekend (11th – 13th October) at Battersea Park, London.
Brides The Show was one of the most eagerly anticipated luxury bridal show launches, and the first addition to the market for years, and it didn’t disappoint.
Visitors enjoyed over 130 of the very best brands and boutiques in the luxury bridal market, handpicked to ensure their quality including; Bobbi Brown, Laurent-Perrier, Virgin Wines, Phillipa Lepley, Amanda Wakeley, Babington House and Mr & Mrs Smith.
The show also presented a number of beautifully designed interactive and inspirational feature areas that aimed to give brides-to-be all the ideas and expertise they could ever need in wedding planning, as well as getting them hands-on. Features included; The Imagination Room – a series of DIY styling and bridal craft workshops, On The Sofa – a programme of interviews, Q&As and presentations with industry experts, as well as The Sommelier’s Table – a series of wine and champagne tastings with food ideas to match.
All eyes were on The Catwalk, which brought the entire event to a stand still throughout the weekend, styled by Brides’ own fashion director Bryony Toogood, as well as the exclusive, never-seen-before Iconic Wedding Dress Exhibition which wowed visitors with 22 iconic celebrity wedding gowns including Coca Rocha, Darcy Bussell, Marcia Cross and Joan Collins.
Event Director Anjali Potter said; “We have been absolutely thrilled with response from exhibitors and visitors alike. Being a launch event there is always that element of the unknown but we were confident that in partnership with the authoritative team at Condé Nast Brides, we would deliver a truly spectacular and unmissable event for every discerning bride-to-be. Having learnt so much from this first event, and with the support of the industry growing, our team is already well underway planning for our spring event in March 2014.”
Did you visit the show? we would love to hear your comments.