Sassi Holford Celebrates 35 Years in Bridal

Acclaimed designer Sassi Holford will return to White Gallery London in 2016, where she will unveil her new Twenty17 Collection as she celebrates 35 years in British bridal design.

35 years since making her first gown, Sassi Holford is now one of the UK’s leading bridal designers with numerous awards and accolades under her belt. Sassi will be launching her ‘Twenty17’ Collection at White Gallery in May, with an exclusive Fashion Show (taking place at 1pm on Monday 16 May).

Sassi Holford Bridal Gowns

The gowns exquisitely showcase Sassi’s expertise for creating unique and stylish fabric combinations with beautiful silhouettes and shapes. This collection is especially close to Sassi’s heart as she dedicates it to her mother, who sadly lost a short battle with cancer at the beginning of the year.

Speaking of the collection, Sassi said: “My mum loved everything different and unusual – she was truly one of a kind. I want to dedicate this collection to her because of her unique style. She was and always will be my biggest creative influence”.

A splash of colour, stunning crushed lace, rose satin belts and straight cut necklines, all feature in this eclectic collection. With brides looking for less traditional designs, Sassi Holford’s ‘Twenty17’ Collection encompasses tailored styles and fashionable two pieces. There are more amazing pieces for ‘The Bride Decides’ – a concept that gives brides the freedom to uniquely style their wedding day look with beautiful accessories and finishing pieces.


Sassi added: “I love mixing ‘perfectly plain’ gowns (as I like to call them) with subtle shades of colour, textured fabrics and accessory detailing such as belts and sashes”.

For more information or to see the collection, visit

To attend the premium international bridal trade show, visit the press area of the website to apply for your press pass – Admittance to members of the press is subject to pre-registration and validation.

V E N U E   &  D A T E S
White Gallery London, 15-17 May 2016, Battersea Evolution, Battersea Park, London, UK


Alan Hannah, Andrea Hawkes, Anna Georgina, Anna Kara, Anne Barge, Anny Lin, Atelier Emelia, Augusta Jones, Bliss, Brides Desire by Wendy Sullivan, By Catriona, Caroline Castigliano, Catherine Deane, Charlotte Balbier, Charlotte Mills Bridal, Charlotte Simpson, Cherished Vintage, Cymbeline, Donna Lee Brides, Elbeth Gillis, Eliza Jane Howell, Emmy London, Evermore by Amberley London, Fly by Bundo, Freya Rose, Gemy Couture, Harriet Wilde, Inmaculada Garcia, IT by Bundo. Ivory & Co, Jack Sullivan Bridal, Jesus Peiro, Karen Willis Holmes, Katya Katya Shehurina, Kiss by Bundo, Kreisi Couture, Louise Bentley, Love Marley, Lusan Mandongus, Lyn Ashworth By Sarah Barrett, Madame Seguin, Maids to Measure Bridesmaids, Marta Marti by Bundo, Martina Liana, Marylise Couture, Miranda Templeton, Monique Lhuillier, Mooshki, Muscat London, Nicki Macfarlane, Olvi’s, Paloma Blanca, Polly Edwards, Poppy Dover, Qiana Bridal, Raimon Bundo, Rembo Styling, Richard Designs, Ruth Milliam Bridal Couture, Sabina Motasem, Sassi Holford, Sasso, Savin London, Sharon Bowen, So Sassi, Stephanie Allin Couture, Tarik Ediz, The Couture Veil, The Season Hats, Watters, Wtoo, Yi Ju, Yolan Cris Couture, Zaeem Jamal.


Joseph Koniak, Benefit, Tuff


Confeti, Elle Spose, Martha Stewart Weddings, Novias de Pasarela, Novias de España, Scottish Wedding Directory, The Wedding Vine, Unveiled, Vjenčanje Ponuda, Vogue Sposa,, Wedding, Wedding Affair, Wedding Hour, White Sposa, You & Your Wedding, Zank You, 5 Star Wedding Directory

White Gallery London is part of the Ocean Media Group’s Fashion portfolio. Ocean Media Group has been established as the leading event organiser and publisher in the European and UK bridal sector with more than 20 years of expertise. Its full wedding portfolio includes The Harrogate Bridal Show, The London Bridal Show, White Gallery London,, Bridal Buyer, The National Wedding Show and The UK Wedding Shows.

AEO, Special Commendation, Best Trade Show Launch
Exhibitions News, Finalist of Best Trade Show Launch