Jenny Packham: The Designer the Princess of Wales Keeps Returning To

Catherine, Princess of Wales has chosen Jenny Packham for many of her official events, and the reason is easy to see in the gowns themselves. Packham designs for occasions: fabrics that move, embellishment that catches light softly rather than shouting, and shapes that photograph well from every angle.

The signatures

Look at a Packham evening gown and you see the same ideas return. Lightweight chiffon, draped rather than cut close to the body. Sequins and beads in tones close to the fabric, so the sparkle reads as texture from across a room. And a clean line, so the dress looks composed in a formal setting.

Black tie

The Draped Wrap-effect gown

Lightweight chiffon, wrapped and sewn with tonal sequins and beads that catch the light softly. It is the Packham gown for black tie, and for brides who prefer quiet sparkle.

Sale

Jenny Packham Draped Wrap-effect Embellished Chiffon Gown £966 Was £3,220 70% off at NET-A-PORTER

Quick look

For the bride

The Cape-effect gown

White tulle covered in sequins, with crystals along the bodice and a chiffon cape that moves as you walk. Made for the ceremony and the photographs.

Sale

Jenny Packham Cape-effect Embellished Tulle and Chiffon Gown £882 Was £2,940 70% off at NET-A-PORTER

Quick look

How to wear it

Keep everything else quiet. A Packham gown is already doing the work, so choose a simple heel, a small clutch and one piece of jewellery. For black tie, a pointed pump or a strappy evening sandal both work.