A tiered wedding cake with pink sugar flowers, set in a window, Sugar and Spiced Cakes
Cakes · United Kingdom

Sugar and Spiced Cakes

Sugar and Spiced Cakes is a wedding cake studio in Heathfield, East Sussex, founded in 2015 by Pippa Middlehurst and known for hand-crafted sugar flowers.

5.04 reviews
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Pippa Middlehurst and Sugar and Spiced Cakes

Sugar and Spiced Cakes is a wedding cake studio in Heathfield, East Sussex, founded in 2015 by Pippa Middlehurst after more than twenty years in luxury hospitality and bespoke events. Each cake is a one-of-a-kind design made for a single wedding.

Pippa's signature is the hand-crafted sugar flower. Every bloom is shaped, wired and coloured by hand in the studio, petal by petal, to mirror the flowers in the bouquet or the season of the wedding, and nothing is bought in.

Designs begin with a consultation, which includes a tasting of your chosen flavours, and a retainer secures the date. Cakes are delivered and set up personally at the venue across the South East of England, including Battle, Eastbourne, Hastings, Uckfield, Royal Tunbridge Wells, East Grinstead and Kent.

The flavour menu is extensive and includes a full vegan range made to order, and most flavours can be made allergen-friendly on request. The studio holds a five-star food hygiene rating from the Food Standards Agency and carries public liability insurance.

At a glance
Since
2015
Based in
United Kingdom
Destinations served
East Sussex, Kent, London
How they work

From the first message to the day itself

  1. 01Consultation

    A Classic or Luxury consultation, or letterbox samples with a Zoom call, covers the design and includes a tasting of your chosen flavours.

  2. 02Design and retainer

    Once the retainer is paid you receive an exclusive design and quotation, with a digital rendering of the cake.

  3. 03Baking and sugar work

    The cake is baked from scratch and finished by hand, with sugar flowers made petal by petal in the studio.

  4. 04Delivery and set-up

    The cake is delivered and presented personally at your venue.

Sugar and Spiced Cakes

Gallery

20 photographs
A tiered wedding cake with pink sugar flowers, set in a window, Sugar and Spiced Cakes+20View Gallery A white and grey tiered wedding cake with sugar flowers, Sugar and Spiced Cakes

Images courtesy of Sugar and Spiced Cakes

Reviews

What couples say

5.0 4 reviews
Verified wedding

An autumnal showstopper

Victoria and Dan, who married at The Savoy London, met Pippa at a wedding fair and held a tasting at her studio over afternoon tea. She turned their ideas into an intricate cake that tasted as good as it looked, and made the long journey from Kent to deliver it, so it became the talking point of the day.

Victoria & DanOctober 2024 · Sugar and Spiced Cakes website
More reviews
Verified wedding

Positively perfect

Shannon and Jimmy, who married at Two Barns, praised Pippa for answering emails quickly and bringing their dream cake to life. The tasting session was their favourite part of the planning, and the finished cake was a showstopper that all their guests enjoyed.

Shannon & JimmyJune 2025 · Sugar and Spiced Cakes website
Verified wedding

Incredible cake and a dream to work with

Shannon and Bobby, who married at Kachette in Shoreditch, said they could not recommend Pippa highly enough. She was warm, reassuring and stress-free from the first chat to the wedding day, took care of the set-up, and the cake looked breathtaking and tasted as good, with guests calling it the best wedding cake they had ever had.

Shannon & BobbyAugust 2026 · Sugar and Spiced Cakes website
Verified wedding

A beautiful wedding cake

Charlotte and Dan, who married at Knole House Hotel, found Pippa easy to work with from the first consultation. She helped them settle on the design, offered a good choice of flavours, adapted one to their taste and allowed changes until shortly before the wedding. The cake was delicious, and they felt it was worth stretching the budget.

Charlotte & DanMay 2026 · Sugar and Spiced Cakes website
Where they work

Based in United Kingdom, serving East Sussex, Kent, London

Heathfield, East Sussex, United Kingdom

  • Their base
  • Venues nearby
What they do

Services and fees

Cakes

  • Bespoke wedding cakes
  • Hand-crafted sugar flowers
  • Buttercream wedding cakes
  • Alternate cakes and dessert tables
  • Luxury traditional fruit cake

Other

  • Cake tasting consultations
  • Letterbox flavour samples
  • Vegan and allergen-friendly cakes
  • Cupcake bouquets
  • Sweet treats
Fees
Heritage Buttercream CollectionStarting price for a design for up to 50 guests; delivery, set-up, stand hire and allergen additions are extra
From £550
The Alternate CollectionStarting price; giant tiramisu or pavlova, long table cakes and dessert tables
From £550
Signature CollectionStarting price for up to 50 guests
From £750
Gilded CollectionStarting price for up to 50 guests
From £950
Classic ConsultationOne hour with five flavours to taste
£47.50
Luxury ConsultationVintage afternoon tea and six flavours to taste
£62.50
Letterbox Samples and ZoomSix flavours posted to you, with a three-quarter-hour call
£47.50
Booking retainerNon-refundable, secures the date
£150
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Questions couples ask

Before you write to them

Where is Sugar and Spiced Cakes based?

The studio is in Heathfield, East Sussex, and was founded in 2015 by Pippa Middlehurst.

Which areas do you cover?

East Sussex, Battle, Eastbourne, Hastings, Uckfield, Royal Tunbridge Wells, East Grinstead, Kent and London. Every cake is delivered and set up at the venue.

How much does a wedding cake cost?

Collections start from £550 for the Heritage Buttercream and Alternate Collections, £750 for the Signature Collection and £950 for the Gilded Collection, based on a design for up to 50 guests.

How far ahead should I book?

At least three months for a buttercream design and six months for a design with fondant and hand-crafted sugar flowers. The luxury traditional fruit cake also needs six months.

Can I taste the cake first?

Yes. Every consultation includes a tasting, with five flavours at the Classic Consultation, six at the Luxury Consultation and six posted with the Letterbox Samples and Zoom option.

Do you make vegan or allergen-friendly cakes?

Yes. A full vegan menu is made to order, and most flavours can be prepared as an allergen-friendly alternative on request.

Is the studio insured and hygiene-rated?

Yes. It holds a five-star food hygiene rating from the Food Standards Agency and public liability insurance, and certificates are available on request.

Check your date

Is your date free with Sugar and Spiced Cakes?

Your message goes straight to Pippa, with your date, guests and the kind of wedding you have in mind.

I would love…

Official website

Please mention 5 Star Wedding Directory when contacting Sugar and Spiced Cakes.

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