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Wedding planner · United States
Aliana Events
Aliana Events is a luxury event production and design firm in Los Angeles, founded in 2013 by Aliana Rubins.
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Aliana RubinsCEO and Creative Director
Aliana RubinsCEO and Creative DirectorTheir weddings
Weddings they planned, from their own films
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Meet the wedding planner
Aliana Rubins and Aliana Events
Aliana Events is a luxury event production and design firm in Los Angeles, founded in 2013 by Aliana Rubins. Aliana began her career as a makeup artist in the fashion and beauty industry in the United States, where she helped launch Giorgio Armani Beauty, and spent ten years in beauty before starting the company.
The work is inspired by runway shows, fashion and glamour, and Aliana leads it as CEO and Creative Director. The firm describes its approach as haute couture inspired, with close attention to detail and a design point of view that runs through every table, flower installation and ceremony set-up.
Weddings are one part of a wider portfolio. The firm also produces brand launches, birthdays, baby showers, bar mitzvahs, brises and editorial shoots, and its wedding galleries range from garden ceremonies and Tuscan-inspired celebrations to a pastel Sikh ceremony and black and white ballroom receptions.
Aliana works with a small team that includes Art Osa as Production Manager and Mimi Richardson as Event Coordinator. Her work has been published in Vogue, Grace Ormonde, Town & Country and BizBash.
- At a glance
- Since
- 2013
- Based in
- United States
The magazineNo. 72 · Autumn 2026
Aliana Events in our magazine: the setting, the day and the details, page by page. Read it online, or download it on a computer.
Read the issue →The EditAliana Events, Los AngelesA Los Angeles production and design firm with a couture-inspired approach, founded in 2013 by a former beauty professional.Read the story → How they work
From the first message to the day itself
- 01Enquiry and first meeting
Couples get in touch through the contact form and meet Aliana to talk through the date, the guest list and the look they want.
- 02Vision and design
The team presents a design direction, often as a vision board, covering the aesthetics, florals, tables and the logistics of the day.
- 03Planning and production
The production manager and coordinator turn the design into a plan, working with the venue and vendors on the build.
- 04Contingency planning
The team plans for the weather and other changes, with a backup plan that keeps the look of the design the same.
- 05The wedding day
Aliana and the team are on site to run the day, with a day-of assistant supporting the couple.
Aliana Events
Gallery
29 photographs
Images courtesy of Aliana Events
Aliana Events
Their weddings on film
Parisian Dream Wedding Style
Aliana Events
Reviews
What couples say
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Where they plan
Based in United States
Los Angeles, California, United States
- Their base
What they do
Services and fees
Weddings
- Full wedding design and production
- Ceremony design, from garden aisles to hilltop and ballroom ceremonies
- Reception design, tables, florals and lounge areas
- Rehearsal dinners
- Cultural and religious ceremonies, including Jewish and Sikh weddings
Events
- Brand and launch events
- Birthday celebrations
- Baby showers and brises
- Bar mitzvahs
- Dinners and private parties
Design and production
- Event concept and creative direction
- Floral and decor installations
- Production management on site
Editorial
- Styled editorial shoots, including beach and desert concepts
Fees
Fees on request
They quote for each wedding, from your date, guest numbers and plans.
Ask for a proposalQuestions couples ask
Before you write to them
Where is Aliana Events based?
Aliana Events is based in Los Angeles, California, and produces weddings and events in Southern California.
Who leads Aliana Events?
Aliana Rubins founded the company in 2013 and is its CEO and Creative Director. Art Osa is Production Manager and Mimi Richardson is Event Coordinator.
What fees does Aliana Events charge?
Each wedding or event is priced for the day, after an enquiry.
Do they plan only weddings?
No. The company also produces brand launches, birthdays, baby showers, bar mitzvahs, brises and editorial shoots.
What wedding styles do they design?
The portfolio includes garden and Tuscan-inspired weddings, a pastel Sikh ceremony, glamorous black tie receptions and modern designs in bold colour, among others.
How do I start planning with them?
Send an enquiry through the contact form on their website with your date and plans, and the team will reply.
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Is your date free with Aliana Events?
Your message goes straight to Aliana, with your date, guests and the kind of wedding you have in mind.
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